Archive for the 'General' Category

Jan 30 2008

RSS feeds

Published by Andrew Millar under General

What are they, and how can I use them?

An RSS feed (it stands for Really Simple Syndication) is basically a live update from a website.  There are two ways to use RSS feeds. You can supply a feed from your website for anyone who might be interested, and you can subscribe to a feed from websites that interest you.

Websites that publish an RSS feed will show a small icon like this RSS gif

Why would you want to create a feed?

Well, in theory it gets your content out to more people and more often. Otherwise you depend on people coming back to your website to look for new content. If you have a site with a potentially big audience and lots of new, interesting content it’s a great way to get it out there even further. Continue Reading »

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Jan 23 2008

Grants and Financial Assistance for Website Development in Northern Ireland

Published by Andrew Millar under General

A common question from local clients is, can I get a grant to help with the cost of my website?

In Northern Ireland there are some possibilities, but it’s best to first understand that economic development agencies want to spend taxpayer’s (thats you and me!) money wisely.

Broadly,  if you are simply asking, “can I have some public money to help me set up a website?”, then the answer should be no. However, if you can show a business case or, have a sensible idea for starting a business, then the answer might be yes.  What that means is that your website has to considered within the context of your business. You need to have clear ideas about where your business is going, and how and why the website fits into that strategy.

 

First, business start-ups. Continue Reading »

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Jan 14 2008

The most important thing about your website

Published by Andrew Millar under General

Fact: content is the most important thing about your website.
What is meant by “content”?
Everything on the site that a person browsing your site can see and read - all the words, the images, the titles, and the navigation links.
 

Overview
People (hopefully your customers) won’t be interested in your site unless the content is:

  • interesting and relevant.
  • accurate and up-to-date.
  • well written (good English).

They won’t return to read it a second time unless it’s obvious that the content is regularly updated, and added to. It’s Continue Reading »

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Nov 06 2007

IPR of my website

Published by Andrew Millar under General

What ownership rights does a customer have over their website.

IPR (Intellectual Property Rights) of a website is not quite as  straightforward as you might imagine!

There are 2 main areas to consider:

Site Content

This is covered by copyright law. Copyright is automatic in the UK. Unlike some other forms of intellectual property right, you don’t have to apply for it and there’s no register of copyright holders. In practice, however, it can be difficult to enforce legally. It’s a good idea to mark your work with the international copyright symbol © followed by your name and the year of creation. We include this for you.

Its very easy for someone to copy the design of your website, and copy the content, including the images. In reality the biggest deterrent to someone copying your website is not the law, but Google. Google’s search engines will usually detect and not list (or list lower) duplicate (older) content.

If you use images on your website, you need to be sure you have the right to use them.  Taking images from another website is not legal, or fair. Images that we supply are sourced from stock image retailers and typically includes the non-exclusive rights to use the image on your website or printed media, but not the right to re-sell it. If you require otherwise, that can be arranged

Site Code 

If you pay to have a website developed, you will own any code that was specifically developed for you. That however leaves a lot of components of a functioning website that may be required to make it work, that you dont “own”. An example is the database software (typically MySQL) that may be used in connection with your site.

So for example if you use our site -builder tool, you will have not paid for code to be developed (which is why it is low-cost), so all you own is the site content.

Useful links

DTI advice on copyright

Advice on outsourced code 

Complete guide to IP (UK govt)

 

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